Did you know that your website is a valuable asset? In today s post I am going to address the question on why having a website for your business is a smart idea and what a website asset is and how to build assets.
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What is a website asset?
Have you ever played monopoly? You all pick a car and receive the same amount of money to start with. The whole Idea is to buy the best streets, build hotels and win by getting the most money at the end. The one with the best strategy and blueprint wins.
Having a website is much like having a street online.
A website is an income stream.What many online marketers and bloggers do not think about is that your website is your asset. Yes, it has a value and it grows day by day if you treat it well.
Your website asset is your domain name, content and everything on your website that will generate traffic to it. An asset is a treasure and a property you own much like real estate.
You own your domain and your content on a website.And you can sell it just like real estate. The more traffic your website generates the higher the vaue is.See now why your website traffic is important? But traffic is not all. There are of course many different factors.
The age of your website is an important factor, because older websites where there have been consistently added content on will gain authority and trust as time goes by.
Your content is valuable – Your posts are your babies. Your content is an asset when it is helpful or informative to your audience. They attract your audience to your website.
Your free stuff is valuable – Giving away free helpful tips, e books and PDF, videos and courses help your website grow in value, because people often like to try out your product or service before they make a decision. Don’t you? I know I do.
What is content in marketing?
Content is what makes your website an asset. Your content attracts visitors and customers. Your content helps you build your brand.
Just think about it. When you visit a website you are often looking to learn something, buy something or get something for free or something that can help you with your problem. The more your content fill the needs of your visitors the better your content is and the more valuable it is. Helpful content will always attract a lot of traffic if you manage to make your content visible for your niche. But how do you do that? (photo: unsplash)
How do you make your content visible?
You need some good tools. A seo keyword research tool, a strategy and plans and a long term mindset. In addition, you need to be consistent with providing helpful content on your website. Content marketing based on SEO and not made for advertising purposes are much more effective long term. Ads just run for a period while your SEO content is evergreen. You want to make SEO friendly content that is evergreen.
How to build assets online?
These are my best tips to how you build assets online.
1. Create a website
2. Get a relevant domain name
3. Provide helpful content
4. Invest in a professional SEO keyword search tool
5. Become visible
My # 1 Recommendation for building a Free website
Wealthy affiliate have their own website builder called Siterubix. You can build a website in a cuple of minutes. The Siterubix free websites will get and end suffix Siterubix.and offers everyone a free website and free content marketing training, Affiliate training and SEO training.You can build it for free. And when you are ready you transfer it to your own domain for $13-15 dollars.If you like the platform you can continue with advanced training and host your website with Wealthy Affiliate most secure servers or move your site to another host of your choice. The advanced training cost $495 a year and $49a month.
My #1 Recommendation for content and SEO training online
Wealthy Affiliate offers a well known, trusted and legit Online Entrepreneur training that will teach you about content marketing, Affiliate marketing and give you the tools you need to make your content more visible. It is affordable and suits all pockets. You can start on the Wealthy Affiliate Free core training for Free.
Read my post here:
Video about Wealthy Affiliate Boot Camp:
Other Reviews and posts about Wealthy Affiliate
My #1 Recommendation for SEO keyword research tool
The best SEO research keyword tool in the world right now is no doubt Jaaxy. It covers 99,7% of all searches done online and help you find the best keywords. Wealthy Affiliate have developed this tool and it is an elementary part of the training. You learn different techniques that will increase your chances of ranking on Google. It helped me rank with many of my posts.
Read my Wealthy Affiliate blog post here:
You can also read my reviews of Jaaxy:
Videos about Jaaxy:
As a Wealthy Affiliate member you will automatically become a Jaaxy member and Vice versa. But you have to make a Jaaxy account. You get 30 Jaaxy searches for free with the Free training and with Wealthy Affiliate membership Jaaxy Lite is included. Jaaxy will help you build a valuable and searchable content and give you an edge in your niche.
Want to become a content marketer?
If your answer is YES – Get started here and start build your content marketing website today.
(photo made in Canva)
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